The Best Up-and-Coming Property Areas in the UK for 2024

26 September 2023

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When looking for the best places to invest in property in the UK, it’s important to consider the areas poised for growth over the next few years. Certain cities and towns across the UK are developing at an extraordinary pace, evolving into highly desirable and fast-appreciating locations. Identifying these emerging areas early on is critical for investors seeking solid capital returns and rental demand opportunities.

This guide provides an in-depth look into the up-and-coming property areas in the UK. From revitalised city centres to coastal hotspots, we explore the country’s most promising areas based on infrastructure improvements, job creation, population growth, and lifestyle amenities. The locations featured in this guide are poised to outperform over the next decade, allowing investors to take advantage of the next property boom.

6 Factors to Consider When Investing in Up-and-Coming Areas

Several factors must be considered when considering investing in the best investment areas in the UK, and here are six vital ones:

  1. Growth potential
  2. Affordability
  3. Amenities
  4. Accessibility
  5. Rental demand
  6. Regeneration initiatives

Growth Potential

Look for areas with strong growth indicators, such as new infrastructure projects, business investment, and housing developments. Areas with lots of new construction and proposals for residential and commercial properties typically see higher demand and faster price appreciation. Check industry reports on projected population growth and job opportunities in the region as well.

Up-and-Coming Property Areas in the UK

Doing adequate research can be challenging, especially if buying UK property as an international investor. That’s where the experience of UK property experts comes in handy in making the best investment decisions. Contact your advisor today for expert guidance through the process.


Up-and-coming areas often have lower living costs and more affordable housing prices initially. Look for areas where housing and living costs are still below the national average. These areas have more room for prices to increase as demand rises. Investing in more affordable areas also means the invested money goes further, allowing for maximised returns.


Look for areas with plans for new amenities and entertainment options. New shops, restaurants, parks, and transit systems make an area more desirable and livable. This, in turn, spurs housing demand and price growth. See what new amenities and infrastructure are proposed or under development.


Areas located within a reasonable commute of significant cities and transportation hubs tend to see higher demand. Look for up-and-coming places within, say, an hour of a central metro area. Proximity to transit, like trains and highways, also makes an area attractive. Check travel times to surrounding cities and what public transit options currently exist or are planned.

Rental Demand

For investors, generating rental income is a priority.

Consider areas with a strong and growing rental market. Look for places with a large population of renters, especially younger people and families. Check average rents in the area to ensure they are high enough to generate good cash flow.

Growing demand for rentals will also help drive future property price appreciation.

Regeneration Initiatives

Local government initiatives to redevelop and regenerate certain areas through housing, amenities, and infrastructure investment can positively impact house prices. Research whether any major regeneration programs are planned for specific neighbourhoods or boroughs. These long-term, coordinated efforts to revitalise an area often attract private investment and new residents, fueling price appreciation.

Identifying promising up-and-coming locations poised for growth hinges on expert evaluation of areas based on the above critical factors. Choosing an area with solid fundamentals will help maximise return on investment, regardless of the investment goal: generate rental income, benefit from price appreciation, or both. Reach out to your advisor today for more information on UK Property investment for more info on UK property investment.

3 Top Up-and-Coming Areas in London

Investors looking for capital growth opportunities in London have several upcoming areas with promising potential that they can cash in on.

Here are our top three picks for the best property investment areas in the UK located in London:

  1. Deptford
  2. Canary Wharf
  3. Battersea

1. Deptford

Deptford, a region in London, is emerging as a hotspot for astute investors. Two remarkable developments by API Global Ltd, Park Avenue Place and The Foundry, have put Deptford on the map.

Park Avenue Place provides an elegant lifestyle with high-quality specifications and proximity to key locations like Canary Wharf and London Bridge Station. Similarly, The Foundry offers beautiful residences with contemporary designs. Both developments are available for purchase or rent, making them accessible to a wide range of investors

best investment areas in the UK

Deptford is also experiencing a renaissance. Old industrial buildings are being transformed into modern spaces, attracting an influx of entrepreneurial talent and energy. With property values remaining affordable, Deptford is becoming a sought-after location for new real estate investors.

2. Canary Wharf

With significant infrastructure improvements like the Elizabeth Line connecting Canary Wharf to London Waterloo in just 10 minutes, this financial hub is an area to watch. Property values are among the highest, and many new residential and commercial developments are underway, bringing an influx of high-paying jobs and residents.

3. Battersea

The Battersea Power Station redevelopment transforms this riverside area into a trendy, mixed-use neighbourhood. Over 386 affordable homes, miles of river walks, shops, restaurants, and office space have been added.

The tube station provides fast connections to the West End and the City. Also, property prices are selling at an average of £865,761 in the past 12 months and are projected to continue rising steadily as the area becomes fully established.

From new infrastructure and residential developments to cultural renewal, London’s next generation of property hotspots are transforming into dynamic, well-connected neighbourhoods. By investing in these emerging areas now, investors stand to benefit from solid capital growth and strong rental demand in the coming years. Contact your advisor to learn how to get started.

The Best Up-and-Coming Areas in the North of England

There are several other places to buy property outside London, and the North of England is one that investors should seriously consider. This region is home to several areas currently poised for solid growth that savvy investors should consider including in their list of the best investment areas in the UK. Three areas stand out as “up-and-coming” for their potential capital appreciation and solid rental demand:

  1. Manchester
  2. Leeds
  3. Bradford

1. Manchester

Manchester is seeing a surge in property investment. Frequently dubbed as the “Capital of the North,” it’s known for its thriving arts scene, excellent universities, and burgeoning tech sector. These factors, combined with ongoing regeneration projects and strong transport links, make Manchester an attractive proposition for investors.

best property investment areas in the UK

Desirable property developments in Manchester include Victoria House, Viadux, and Pavilion Wharf.

2. Leeds

Leeds, located in West Yorkshire, has experienced substantial regeneration and investment in recent years. Once an industrial centre, Leeds has transitioned into a hub for digital technology and creative industries.

This business expansion has fueled demand for housing, especially rentals, in the city centre and surrounding neighbourhoods like Holbeck Urban Village and Kirkstall Forge. Property values in Leeds have climbed over the past decade and are projected to continue appreciating steadily over the next 5 to 10 years. Leeds also boasts around 7.2% rental yields for investors seeking stable cash flow due to high tenant demand.

3. Bradford

Nearby, Bradford in West Yorkshire is ideal for those looking to enter an emerging market early. Bradford is undergoing widespread redevelopment, including restoring historic mills into modern flats.

The city’s proximity to Leeds, beautiful countryside, and lower housing costs make it appealing to young professionals and families. Before values accelerate rapidly, astute investors who buy property in Bradford stand to gain substantial equity over the next several years. While rental demand grows, initial yields are higher in Bradford, often 5% or more.

Other northern cities demonstrating promising potential include Hull, Liverpool, and Manchester. However, Leeds and Bradford currently lead the pack for the best combination of capital growth prospects and rental income potential in up-and-coming areas of the North. For investors seeking undervalued opportunities in the UK, the revival of these former industrial powerhouses deserves strong consideration.

4 Up-and-Coming Areas in the Midlands With Investment Potential

The Midlands region of England offers promising investment opportunities in up-and-coming areas set for solid value growth over the coming years.

Several locations, in particular, demonstrate potential for solid returns, including the following:

  1. Nottingham
  2. Coventry
  3. Leicester
  4. Stoke-on-Trent

1. Nottingham

Nottingham, located in the heart of England, is one of the best property investment areas in the UK. There are many reasons to invest in Nottingham — the economy has performed well in recent years and ranks highly for quality of life.

Tech companies are flocking to Nottingham, bringing high-paying jobs. The city also has two leading universities producing a steady stream of graduates and supporting a thriving rental market. House prices in Nottingham are still reasonable compared to comparable cities, indicating room for solid price growth.

API Global has a number of property developments that could translate into profitable investments, such as Trent Bridge Quays Phase I and Phase II. Consult your wealth advisor to take advantage of these opportunities.

2. Coventry

Coventry is a city with a rich history and a rapidly growing economy. This area is currently experiencing a lot of investment, making it an up-and-coming spot for property investors. An example of a development that embodies this growth is The Silkworks.

The Silkworks in Coventry is a 58-unit apartment complex comprising chic one and two-bedroom apartments housed in the popular former Courtaulds Factory. This magical renovation blends high-end interiors with a building steeped in history to create a truly unique living experience.

best property investment areas in the UK

What’s more, these modern and well-designed apartments are located within a short distance from Coventry City Centre and boast excellent transport links, including direct trains to London Euston. This makes The Silkworks not just a great place to live but a fantastic investment opportunity.

3. Leicester

Leicester, the largest city in the East Midlands, is one of the up-and-coming property areas in the UK. Housing prices in Leicester remain relatively affordable compared to the national average, but the city is undergoing significant regeneration. Massive investment in the Waterside area is attracting new businesses and residents. Additionally, employment opportunities are increasing, and the student population continues to rise, driving demand for rental property.

4. Stoke-on-Trent

For investors seeking value, Stoke-on-Trent warrants attention. Once the centre of pottery production, Stoke-on-Trent is redefining itself. Lower property and living costs attract new residents from more expensive areas.

Stoke-on-Trent’s infrastructure is also improving, and the city is within commuting distance of major cities like Manchester and Birmingham. Lastly, the rental market in Stoke-on-Trent is expanding to meet demand from students, young professionals, and families. Suffice it to say, all signs point to Stoke-on-Trent’s economy and property values gaining momentum.

In summary, Nottingham, Coventry, Leicester, and Stoke-on-Trent demonstrate promising attributes for investment and appear poised for growth. Savvy investors looking to build a thriving property UK property portfolio should consider these up-and-coming locations. With their strengthening economies, improving infrastructure, affordability, and appeal to businesses and renters, these cities are set to outperform in the years ahead.

4 Up-and-Coming Coastal Towns and Cities Around the UK

As an investor looking for capital growth opportunities in coastal areas of the UK, several up-and-coming towns and cities show promising potential over the next 3–5 years.

Here are our top four picks:

  1. Brighton
  2. Margate, Kent
  3. Bournemouth
  4. Folkestone, Kent

1. Brighton

Brighton, located on the south coast of England, is known for its vibrant arts scene, iconic pier, and pebbled beaches. The city is a favourite among young professionals and creative types, making it a dynamic and exciting place to invest. As one of the fastest-growing economies in the UK, Brighton’s property market offers strong growth potential.

2. Margate, Kent

Once a popular seaside resort, Margate is experiencing a cultural revival. New art galleries, restaurants, and boutiques are attracting more visitors and interest in the area.

Property prices remain affordable but are rising steadily. New build flats start around £174,991, with an overall property price average of £315,770. Likewise, a solid rental demand makes Margate an attractive option for buy-to-let investors looking for up-and-coming property areas in the UK.

3. Bournemouth

Bournemouth, another coastal town in the South, is gaining popularity for its beautiful sandy beaches and bustling town centre. The town is undergoing significant regeneration, with numerous new developments, enhancing its appeal to both residents and investors. The city’s strong tourism industry also offers a thriving short-term rental market.

4. Folkestone, Kent

Folkestone in Kent is poised for significant growth and regeneration over the coming years. A high-speed rail link now provides a quick connection to London in under an hour. An ambitious development plan for the seafront and harbour area brings new homes, shops, restaurants, and improved public spaces.

Although property prices are increasing, Folkestone still offers good value for buyers and investors compared to other areas of the Southeast. Two-bedroom apartments start around £240,000.

Park Avenue Place Bedroom 04

In summary, coastal towns like Margate, Folkestone, Grimsby, and Hull currently offer affordable property, strong rental demand, and the potential for significant capital appreciation and growth over the coming years. For investors seeking seaside areas with opportunity, these locations deserve consideration.

The West Midlands: 3 Lesser-Known Up-and-Coming Areas

In the UK centre, the West Midlands provides an ideal combination of lower living costs and proximity to major cities like Birmingham. Key cities in the region offer attractive yields and scope for price growth as new developments transform the area. In particular, strong rental demand from students and young professionals indicates a bright future for the West Midlands property market.

Here are our top three picks for up-and-coming property areas in the UK’s West Midlands region:

  1. Wolverhampton
  2. Dudley
  3. Walsall


Wolverhampton, a city in the heart of England’s West Midlands, has quietly established itself as a compelling destination for property investors.

Here are five factors that make this city an attractive choice for investors seeking new opportunities:

  • Regeneration and infrastructure
  • Affordability and rental demand
  • Educational institutions
  • Transportation connectivity
  • Cultural and recreational amenities

Regeneration and Infrastructure

Wolverhampton is undergoing significant regeneration efforts, revitalising its cityscape and bolstering its appeal as a desirable place to live and invest. The city boasts an impressive array of infrastructure projects, including the ongoing redevelopment of the city centre and the improvement of transportation links. These initiatives enhance residents’ quality of life and attract businesses, investors, and young professionals to the area.

Affordability and Rental Demand

One of the standout features of Wolverhampton is its affordability compared to neighbouring cities such as Birmingham and Manchester. With property prices averaging £222,700, Wolverhampton’s relatively lower property prices present an attractive proposition for investors.

Additionally, the city has a solid rental market driven by a growing population and a thriving student community. This combination of affordability and rental demand creates a favourable environment for investors seeking steady cash flow and potential capital appreciation.

Educational Institutions

Wolverhampton is home to the University of Wolverhampton, a renowned institution that attracts a diverse student population. The presence of a reputable university contributes to the city’s vibrant educational sector and creates a consistent demand for student accommodation. Investors can tap into this niche market by strategically acquiring properties near the university campus, capitalising on the reliable rental income generated by student tenants.

Transportation Connectivity

The city’s excellent transportation connectivity adds to its investment appeal. Wolverhampton benefits from being a central transportation hub, with direct rail links to major cities such as Birmingham and London.

Additionally, the city is well-served by major road networks, including the M6 and M54 motorways. This facilitates convenient travel for residents, attracting commuters seeking affordable housing outside larger metropolitan areas.

Cultural and Recreational Amenities

Wolverhampton offers a rich cultural and recreational landscape, enhancing its desirability as an investment destination. The city has various entertainment venues, including the Wolverhampton Grand Theatre and Civic Halls, attracting diverse performances and events. Furthermore, the city’s picturesque parks, such as West Park and Bantock Park, provide residents with ample opportunities for outdoor recreation and leisure activities.


Located in the heart of England’s West Midlands, Dudley is emerging as a promising investment destination for property investors.

Here are three reasons why Dudley is an attractive choice for those seeking new opportunities in the real estate market:

  • Affordability
  • Excellent transportation links
  • Natural beauty and outdoor spaces


Dudley offers a relatively affordable housing market compared to larger nearby cities such as Birmingham. This affordability makes it an attractive option for property buyers looking for an up-and-coming investment hotspot. The average property price in Dudley is £205,133 over the past 12 months.

Excellent Transportation Links

Dudley benefits from excellent transportation links, making it well-connected to other major regional cities. The city has access to major motorways, such as the M5 and M6, providing convenient connectivity for commuters and businesses. Additionally, Dudley is served by reliable public transportation—including bus and train services—facilitating ease of travel for residents and attracting those who seek convenient accessibility.

Natural Beauty and Outdoor Spaces

Dudley boasts a beautiful natural landscape and a range of outdoor spaces for recreation and relaxation. The nearby Clent Hills, Himley Hall, and Wren’s Nest National Nature Reserve offer picturesque settings and opportunities for outdoor activities such as hiking, walking, and wildlife spotting. These natural assets contribute to the city’s quality of life and make it an appealing place to live and invest.


Situated in the heart of the Black Country in the West Midlands, Walsall is a town with immense investment potential.

Here are two reasons property investors should consider this region:

  • Regeneration and development
  • Affordability and housing market

Regeneration and Development

Walsall has been undergoing significant regeneration and development projects to revitalise the town and enhance its appeal. These efforts include the transformation of the town centre, the improvement of infrastructure, and the creation of modern residential and commercial spaces. These initiatives not only enhance the visual aesthetics of the town but also attract businesses, investors, and residents.

Affordability and Housing Market

One key factor that makes Walsall an attractive investment destination is its affordability. The town offers a relatively affordable housing market compared to larger nearby cities, making it an appealing option for first-time buyers.

Walsall provides a range of housing options, including family homes, apartments, and new developments, catering to various buyer preferences. Average house prices are around £210,480.

The undiscovered West Midlands-situated gems highlighted here deserve a second look when analysing opportunities for getting into property investment in the UK. The best time to start is now; expert guidance from professional wealth advisors is the key to making profitable property investment decisions.

Frequently Asked Questions

What areas are up-and-coming in the UK?

Some of the most promising up-and-coming property areas in the UK include the following:

  • Major cities in the North of England, including Manchester, Leeds, and Liverpool: House prices and rent in these cities are more affordable than London and the South East, attracting more businesses and residents. If you want to invest in buy to let areas, then here you will find a useful list of the best buy to let areas in Liverpool.
  • Certain towns within commuting distance of London, like Luton, Reading, and Milton Keynes: As London’s population grows and housing becomes less affordable, more people move to towns within an hour of the capital. This is driving up demand and property values in these locations.
  • University cities like Bristol, Cardiff, and Nottingham: Cities with large student populations tend to experience stable demand for rental accommodation and steady capital growth over the long run.
  • Coastal towns in scenic parts of the country, e.g., Brighton, Bournemouth, and Scarborough: Picturesque towns within a few hours of major cities are becoming more popular as remote working becomes more common. This popularity translates into higher property prices and rents.

Which parts of the UK are the most crowded?

London and the South East are the most densely populated—and often most expensive—parts of the UK. About one-seventh of the UK population lives in London and its surrounding areas (1, 2). As a result, property prices in London are the highest in the UK, and it can be challenging to find affordable housing. Other very populated cities include Birmingham, Manchester, Leeds, and Glasgow.

Is the UK getting bigger?

The UK’s population has grown steadily over the past several decades, surpassing 67 million. However, the UK’s surface area remains unchanged at around 243,610 square kilometres. Due to this population growth without a corresponding increase in land area, the UK has become more crowded, especially in urban areas and the South of England.

With a growing population and limited space, demand for housing continues to rise, supporting steady property price inflation and a shortage of affordable homes in much of the country.


The UK property market remains attractive for investors seeking opportunities outside of London. Investors looking for up-and-coming property areas in the UK with solid capital growth and healthy rental yield potential should consider the cities and towns we’ve covered in this guide.

While investing is always a risk, especially in emerging areas, the locations we’ve highlighted are poised for growth over the coming years due to improved infrastructure, regeneration, population growth, and a shortage of quality housing stock. The time to act is before prices rise and the best opportunities are gone.

Investing in the UK’s up-and-coming property hotspots can be straightforward with a thorough research for the right property and location. The potential rewards are great for those willing to take a chance on tomorrow’s property powerhouses. Contact your advisor now for more information on property investment in the best locations across the UK.

Disclaimer: Any information provided by API Global does not constitute financial advice and is for educational purposes only.

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Lewis Finn

Experienced Sales Manager with a demonstrated history of working in the financial services industry. Specialising in offshore investments & UK investment property.

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